Moxie Communications Group Expands Leadership as Demand Grows for AI-Era PR and Brand Strategy

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NEW YORK--(BUSINESS WIRE)--Feb 26, 2026--

Moxie Communications Group, the independent full service public relations agency, announced a new senior leadership team to herald its next phase of growth. The agency is known for helping venture-backed startups, high-growth consumer and enterprise brands, and established companies translate complex products into narratives that drive media coverage, investor confidence, and customer trust.

Moxie welcomes Kate Connor as its first Chief Operating Officer. In this role, Kate will optimize agency operations and infrastructure, enabling account teams to focus on innovative strategies that keep clients at the forefront of audience awareness. Most recently, as COO of IRL Ventures, Kate provided strategic and operational expertise to a portfolio of 20+ companies across consumer, wellness, healthcare, and fintech sectors. Previously, Kate was Chief of Staff at Kindbody, and held numerous leadership roles at SoulCycle spanning Operations, Talent Development, and Strategy.

Two longtime Moxie leaders, Maggie Squires and Rebecca Weiser, have been promoted to Partner and Corinna Purtill has been appointed to Managing Partner. Maggie has been at Moxie for over 12 years, and during that time has led the agency’s work with Liquid Death, GOODLES, and Temporal, among other brands, spearheading their PR strategy since their inception. Since joining the agency 11 years ago, Rebecca has overseen the communications work for groundbreaking brands like ŌURA, BillionToOne, and Trove amongst others.

For the last 13 years Corinna has helped steer Moxie’s long-term vision, lead key client relationships and drive overall business performance. In her newly expanded role as Managing Partner, she will oversee client success and ensure teams are leveraging the latest technology while operating at the top of their creative and strategic capacity to exceed client goals. Corinna will also continue to guide growth strategy, agency operations and talent development, with a focus on strengthening the agency’s market position, elevating its work, and scaling with intention and excellence.

Moxie has built a specialized practice focused on AI search optimization and authority building, helping brands shape how they appear in LLMs, answer engines, and emerging discovery platforms. The firm’s approach combines media strategy, expert positioning, structured content development, and high-trust distribution channels so clients show up as credible sources within AI-driven results.

“Moxie has always been the agency founders call when they want a partner that matches their ambition, and this moment shows what that hustle delivers. Rebecca and Maggie have helped turn breakout brands into household names while building the next generation of talent that keeps us ahead. Corinna has been my partner in growing Moxie from a scrappy few to a 45-person team, and her new role as Managing Partner reflects the vision and culture she’s led across the agency. As our first COO, Kate is tightening how we run the business so our teams can stay locked on bold ideas and big outcomes for clients,” said Taryn Langer, Founder of Moxie Communications Group.

“At Moxie, we’re not just building an agency, we’re building a place where exceptional talent do the best work of their careers together,” said Managing Partner, Corinna Purtill. “A supportive, team-first culture where great ideas can come from anywhere has been our unfair advantage, powering standout results and category-defining exits for our clients. Watching our people grow while our clients hit milestone after milestone is the most rewarding part of this journey.”

With clients spanning technology, consumer, lifestyle, and emerging industries, Moxie has built a reputation for high-impact storytelling that drives both conversation and conversion. The new leadership structure reinforces the agency’s commitment to innovation, collaboration, and cultivating the next generation of communications leaders.

About Moxie Communications Group

Moxie Communications Group is the independent full service public relations agency that represents leading brands across enterprise and consumer technology, as well as lifestyle sectors. By building influential networks of reporters, creators and opinion leaders, Moxie turns brand stories into cultural conversations, dramatically boosting clients’ visibility. Our services include but are not limited to PR, AI search optimization, awards/conferences, affiliate marketing, influencer marketing, content development, paid media, and events. Moxie’s extensive track record includes working with companies of all sizes, from pre-launch seed-stage startups to global, public companies. For more information please visit https://moxiegrouppr.com/

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KEYWORD: NEW YORK UNITED STATES NORTH AMERICA

INDUSTRY KEYWORD: TECHNOLOGY PROFESSIONAL SERVICES PUBLIC RELATIONS/INVESTOR RELATIONS MARKETING ADVERTISING COMMUNICATIONS SEARCH ENGINE OPTIMIZATION SEARCH ENGINE MARKETING ARTIFICIAL INTELLIGENCE INTERNET HUMAN RESOURCES

SOURCE: Moxie Communications Group

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PUB: 02/26/2026 11:00 AM/DISC: 02/26/2026 11:00 AM

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