Racepoint Global Adds Children’s Music Fund to Client Roster

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BOSTON--(BUSINESS WIRE)--Jun 9, 2025--

Today, earned-first creative agency, Racepoint Global, announced the addition of Children's Music Fund (CMF) to its client roster. The nonprofit organization is transforming pediatric care through Music Therapy for children facing serious medical conditions. Racepoint’s integrated marketing strategy will help to increase awareness of Children’s Music Funds’ mission, showcase patient stories and highlight the benefits of Music Therapy for children facing chronic conditions or life altering illnesses.

Children’s Music Fund’s founder and president, Dr. Raffi Tachdjian, a renowned allergist and immunologist, was inspired by a transformative encounter during his residency at Massachusetts General Hospital in 2002. There, Dr. Tachdjian met Justin, a teenage guitar prodigy battling cancer, whose remarkable strength and connection to music sparked the realization that music could help thousands of children.

"Music Therapy isn’t just supplemental care—it’s an essential, transformative form of treatment. Yet despite its proven healing power, it remains inaccessible to thousands of patients due to limited insurance coverage. While only a few insurance providers currently cover Music Therapy, its benefits are widely recognized across physical and mental health disciplines," said Dr. Tachdjian. “With Racepoint’s guidance and strategic partnership, we aim to further elevate the mass understanding of Music Therapy and bring its impact to more children and young adults."

“Our engagement with Children’s Music Fund reflects the harmony of shared values and meaningful outcomes,” said Bill Davies, CEO of Racepoint Global. “We’re dedicated to working with changemakers whose work creates meaningful impact beyond the bottom line. Dr. Tachdjian's vision of music as essential health care—not just complementary—deeply resonates with our team's belief in the power of innovative approaches to solving complex challenges and making this world a better place.”

To date, Children’s Music Fund has delivered over 10,000 personalized Music Therapy sessions to children with cancer, autism, chronic pain, rare diseases, mental health, and more, providing donor-funded therapy and musical instruments to its participants. In April 2025, Children’s Music Fund established a fully funded music therapy internship program at UCLA Health, with the first two interns from Berklee College of Music.

About Racepoint Global
The communications landscape is in constant flux, rife with challenges—and opportunities—for brands. Racepoint is an earned-first independent marketing agency that makes people take notice. The tech-forward boutique creates unforgettable narratives that grab attention and steal customers from the competition. Founded by Larry Weber, Racepoint’s work has driven business impact for blue-chip brands for over twenty years.

About Children’s Music Fund
Children's Music Fund provides Music Therapy to children with chronic conditions or life-altering illnesses, such as different forms of cancer, blood disorders, lung/heart/kidney disease, autism, rare diseases, and immune deficiencies, to help improve their quality of life. Engaging children in Music Therapy helps reduce pain, fear, and anxiety, and provides a much-needed coping mechanism to improve their mental well-being while undergoing medical treatment, during hospitalization, and throughout their lives. The organization connects eligible children and young adults to board-certified Music Therapists who provide a personalized treatment plan at home and in hospitals, gifts musical instruments in support of those receiving Music Therapy services, as well as conducts and sponsors research on Music Therapy to further innovate the field and work to integrate music with medicine. Children's Music Fund is a 501(c)(3) nonprofit organization and member of the American Music Therapy Association. We believe that Music Makes Us Better.

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For more information, [email protected] 

KEYWORD: UNITED STATES NORTH AMERICA MASSACHUSETTS

INDUSTRY KEYWORD: CONTENT MARKETING ENTERTAINMENT PUBLIC RELATIONS/INVESTOR RELATIONS MARKETING ADVERTISING COMMUNICATIONS OTHER HEALTH DIGITAL MARKETING MUSIC HEALTH

SOURCE: Racepoint Global

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PUB: 06/09/2025 08:00 AM/DISC: 06/09/2025 07:58 AM

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