Market Intelligence Assessment for Medical Practices Now Available at Accessible Price Point

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BOCA RATON, Fla.--(BUSINESS WIRE)--Feb 3, 2026--

Custom Medical Marketing (CMM) has introduced Practice-Market Fit™, a strategic assessment tool providing medical practices with competitive intelligence and market analysis previously available only through high-cost consulting engagements.

The product addresses what CMM founder Seth Turnoff identifies as a sequence problem in healthcare practice growth: practices often invest in marketing tactics without first understanding their competitive position, market dynamics, or operational readiness.

"We kept seeing the same pattern," Turnoff said. "A practice would come to us asking for patient acquisition campaigns, but they hadn't assessed whether their market position, internal systems, or digital visibility actually supported those tactics. They were making six-figure marketing decisions with incomplete information about their competitive landscape."

Practice-Market Fit™ delivers a custom market intelligence report within 48 hours for a flat fee of $497. Each assessment evaluates market demand and geographic opportunity, competitive positioning, digital visibility and authority, AI search readiness, and patient access friction points.

The assessment framework was developed from CMM's work with orthopedic and cardiac practices ranging from $5 million to $150 million in annual revenue. Unlike automated SEO audits or templated business analysis tools, each report is created specifically for the requesting practice's specialty, location, and competitive context.

CMM designed the product as a standalone transaction rather than a lead-generation tool. Practices receive strategic intelligence with no obligation for additional services, addressing what the company views as a gap between enterprise-level healthcare consulting and commodity-level website audits.

The tool targets individual specialists, specialty practices in competitive markets, group practices considering expansion, and practice leaders evaluating new service lines or locations. Sample anonymized reports are available at practicemarketfit.com.

Custom Medical Marketing was founded in 2019 and focuses exclusively on medical practice marketing and strategic planning. The firm specializes in compliant consumer data usage for targeted patient acquisition campaigns.

Practice-Market Fit™ is a trademark of Custom Medical Marketing.

About Custom Medical Marketing

Custom Medical Marketing (CMM) is a strategic consulting firm that provides market intelligence and patient acquisition services to medical practices. Founded in 2019, the company works primarily with specialty practices in competitive markets, using proprietary frameworks to assess competitive positioning and identify growth opportunities. More information is available at practicemarketfit.com.

View source version on businesswire.com:https://www.businesswire.com/news/home/20260203542425/en/

CONTACT: Media Contact:

Seth Turnoff

Custom Medical Marketing

[email protected]

KEYWORD: UNITED STATES NORTH AMERICA FLORIDA

INDUSTRY KEYWORD: SOFTWARE PROFESSIONAL SERVICES SEARCH ENGINE OPTIMIZATION SEARCH ENGINE MARKETING DATA MANAGEMENT TECHNOLOGY DIGITAL MARKETING DATA ANALYTICS MARKETING COMMUNICATIONS PRACTICE MANAGEMENT HEALTH CONSULTING

SOURCE: Custom Medical Marketing

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PUB: 02/03/2026 08:09 AM/DISC: 02/03/2026 08:09 AM

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